"The media intervene; they provide us with selective versions of the world, rather than direct access to it" - David Buckingham
Mrs Galdin O’Shea
Media Studies aims to develop students into CRITICAL consumers and ANALYTICAL appraisers of media texts, and to equip them with knowledge about Institutions and Audiences with focus on some of the biggest industries in our Western world. Media Studies also aims to develop students into INFORMED PRODUCERS of media texts.
The year 9 course prepare students by focusing on key knowledge and skills, theoretical and practical, they will need to successfully complete their GCSE Media Studies.
Introduction to key concepts of media studies?
What are the ways in which the media re-present groups of people & the world, and construct versions of reality?
What assumptions do media organisations make about their target audience(s) in order to market to them?
Component 1 Section A preparation
Focus on advertising / marketing
What are the conventions of music videos/ music video promotion?
How do music videos use language to construct representations of social groups?
How do music videos help create star texts?
Component 2 Section B
Focus on music industry
How can I use digital technology to produce media products?
Focus on TV industry
How do representations reflect the social, historical and cultural contexts in which they were produced?
Component 1 Section A
Focus on advertising over time (specific brand)
Why are serial television dramas so successful, and in particular crime drama?
Component 2 preparation
All students who follow this course will be given home learning weekly. If home-learning is not completed students must expect an immediate sanction and subsequent monitoring.
Wider reading is always useful either from the websites offered, the text book or as directed by their classroom teacher.
In the Summer Term, each student will sit a formal, internal exam which will consist of all elements taught throughout the course. Appropriate preparation in the form of revision should be taken seriously with sufficient planning and organisation to ensure each student fulfils their potential.
Component One Section A: Analysis of media language, representation and media contexts
Set products: Print advertisements
Component One Section B: Analysis of media industries in relation to film
Set products: Spectre, 12 (2015)
Component One Section A: Analysis of media language and representation (gender & ethnicity)
Set products: Magazine front covers:
What are the challenges for media regulation presented by 'new' digital technologies?
Set products: Newspaper front pages
Component One Section B: Analysis of audience and industry in relation to newspapers Set products: The Sun
Component 3 (Non-examined assessment = coursework)
Students respond to a brief set by Eduqas.
Students undertake some research and planning, constructing representation in relation to their intended audience. They then complete the production work.
Component 2 section A: TV Crime Drama
Revision generic conventions
Analysis of full-length episode of
Analysis of key sequences
Analysis of representations
Exploration of relevant contexts in relation to full-length product
Industry issues in relation to full-length episode
Audience issues in relation to full-length episode
Introduction to second product (historical text): The Sweeney Comparison of media language and representations, linked to contexts, audience and industry
All students who follow this course will be given home learning weekly. In order to support students with their on-going learning, there will be frequent quizzes and short tests in lessons; students should also self-quiz regularly as home-learning to avoid the pitfalls of ‘cramming’ at the end of the course.
In the Summer Term, each student will sit an internal exam which will consist of all elements taught throughout the course. Appropriate preparation in the form of revision should be taken seriously with sufficient planning and organisation to ensure each student fulfils their potential.
30% of the final grade will be awarded for the students’ Non-Examined Assessment (NEA, or coursework) and this will be completed in Summer 2 (year 10).
Component One Section B: Analysis audience and industry and media contexts
Set products: Video games Pokémon Go (2016)
Focus on gaming industry (industry and audience
Component 1 section B: radio industry (BBC, PSB)
target audience, global audience, responses, fandom
Exam focus: radio question
Revision and exam preparation
Component two Section B: Music industry
Analysis audience and industry, media contexts and online media
Analysis of set music videos (contemporary and historical)
Focus on gender and ethnicity representation
Analysis of online, social and participatory; Industry and audience
Exam focus: music industry and audience
Revision Component 1 section A
Revision Component 1 section B
This is a linear course with terminal examination. An internal year 10 exam will be sat in the Summer term and a practice exam will be sat at the end of Term 1 in year 11.
Percentage of Coursework: 30%
Percentage Exam marks: 70%
Eduqas 603/1115/0 GCSE Media Studies
GCSE Media Studies
The Media Insider YouTube Channel: https://www.youtube.com/channel/UCGXfqzVEZr0XaZLWG3_HniA/playlists?disable_polymer=1
WJEC / Eduqas GCSE Media Studies textbook - by Hayley Sheard
Park High School, Thistlecroft Gardens, Stanmore, Middlesex HA7 1PL
Mr Emlyn Lumley
0208 952 2803