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Park High School

Park High School

 Welcome to the Business & Enterprise Department

“Desire is the key to motivation, but it's the determination and commitment to an unrelenting pursuit of your goal - a commitment to excellence - that will enable you to attain the success you seek." - Mario Andretti

Head of Department:

Mrs Sethi

e-mail: m.sethi@parkhighstanmore.org.uk

Members of the Department:

Mrs Sethi

Miss Y Cinar

Key Stage 4

GCSE Business

Over the course of three years’ students, explore the world of small businesses through the lens of an entrepreneur. How and why do business ideas come about? What makes a successful business? Students learn how to develop an idea, spot an opportunity and turn it into a successful business. Students will understand how to make a business effective, manage money and see how the world around us affects small businesses and all the people involved.

Then students move on to investigating business growth. How does a business develop beyond the start-up phase? Students learn about key business concepts and issues and decisions you need to make when growing a business and working in a global business. You’ll learn about meeting customer needs, making marketing, operational, financial and human resourcing decisions and explore how the wider world impacts the business as it grows.

Year 9 

Autumn Spring Summer

1.0 Course introduction

Topic 1.1 Enterprise and entrepreneurship

  • Entrepreneur Cards

Topic 1.2 Spotting a business opportunity

  • Board Games Project

Dragons Den

Topic 1.3 Putting a business idea into practice

Topic 1.4 Making the business effective

  • Calculation countdown
  • Mr TEE’S Break Even

Revision

  • Calculations Grid

Exam Skills

End of Year Exam

Marketing Project

KS4 Assessment:

All students who follow this course will be given home learning weekly.  Wider reading is always useful either from the websites offered, the text book or as directed by their classroom teacher.

In the Summer Term, each student will sit a formal, internal exam which will consist of all elements taught throughout the course.  Appropriate preparation in the form of revision should be taken seriously with sufficient planning and organisation to ensure each student fulfils their potential.

Year 10  

Autumn Spring Summer

Topic 1.5 Understanding external influences on business

  • Chocoholics Delight
  • Essentially E-Commerce

Topic 2.1 Growing the business

Topic 1.5 Understanding external influences on business

  • Chocoholics Delight
  • Essentially E-Commerce

Topic 2.1 Growing the business

2.4 Making financial decisions

Revision

  • Calculation mats

Exam Skills

  • Developing analysis
  • Peer marking activity

End of Year Exam

KS4 Assessment:

All students who follow this course will be given home learning weekly.  Wider reading is always useful either from the websites offered, the text book or as directed by their classroom teacher.

In the Summer Term, each student will sit a formal, internal exam which will consist of all elements taught throughout the course.  Appropriate preparation in the form of revision should be taken seriously with sufficient planning and organisation to ensure each student fulfils their potential.

Year 11 

Autumn Spring Summer

2.5 Making people decisions

Revision Theme 1

Finance Revision

Revision Theme 2

Exam Skills:

  • Be the examiner
  • Paragraph excellence

Practice Questions

Exam Skills

  • Student guide to perfecting exams

Practice Questions

KS4 Assessment:

All students who follow this course will be given home learning weekly.  Wider reading is always useful either from the websites offered, the text book or as directed by their classroom teacher.

In the Summer Term, each student will sit a formal, internal exam which will consist of all elements taught throughout the course.  Appropriate preparation in the form of revision should be taken seriously with sufficient planning and organisation to ensure each student fulfils their potentia

The qualification will be assessed in two equally weighted exam papers.  There is no coursework.

Paper 1 - Theme 1: Investigating small business

Written exam: 90 minutes, 90 marks

50% of the total GCSE

Multiple choice, calculation, short-answer and extended-writing questions. There are three sections in the paper. Each section is ramped, starting with multiple choice questions, moving to short answer questions and ending with extended writing. Sections B and C are based on real life, relevant business contexts and examples.

Paper 2 - Theme 2: Building a business

Written exam: 90 minutes, 90 marks

50% of the total GCSE

Multiple choice, calculation, short-answer and extended-writing questions. There are three sections in the paper. Each section is ramped, starting with multiple choice questions, moving to short answer questions and ending with extended writing. Sections B and C are based on real life, relevant business contexts and examples.

Examination Board :

Edexcel

Course Specification:

1BSO GCSE (9-1) Business

Qualification obtained:

GCSE Business

Useful Websites:

www.edexcel.org.uk                              

www.bbc.co.uk/schools/bitesize

http://www.businessed.co.uk/      

Useful Reading Material:

Edexcel GCSE (9-1) Business

Cambridge National in Enterprise and Marketing

Over the course of three years, Cambridge National in Enterprise and Marketing looks at developing applied knowledge and practical skills. Students will develop essential knowledge and understanding of enterprise and marketing concepts, will understand the main activities that will need to happen to support a start-up business, and what the key factors are to consider when starting up a business. They will develop the skills to design a business proposal to meet a specific business challenge and develop skills in preparation to present a final pitch for an enterprise idea.

Deadlines

Deadlines will be given to students to submit their work onto SharePoint. Feedback will be provided to students on the work they submit for assessment.

Units:

Unit R064 – Enterprise and marketing concepts

Unit R065 – Design a business proposal

Unit R066 – Market and pitch a business proposal

Year 9 

Autumn Spring Summer
  • Introduction to Enterprise
  • Branding and Promotion
  • Promotion in Business
  • Promotional Mix
  • Promoting a brand
  • Finance

Chocolate project – During this term our focus is around developing entrepreneurial skills, building knowledge around Enterprise and Marketing concepts. The chocolate project will provide learners with the skills and knowledge to design a product proposal to meet the business challenge scenario.

KS4 Assessment:

All students who follow this course will be given home learning weekly.  Students will be internally assessed with various set assignments. Wider reading is always useful either from the websites offered, the textbook or as directed by their classroom teacher.

Year 10 

Autumn Spring Summer
  • Unit R065 – Design a business proposal

  • Unit R065 – Design a business proposal
  • Unit R064 – Enterprise and marketing concepts
  • Unit R064 – Enterprise and marketing concepts

Unit R064 – Enterprise and marketing concepts: in this unit, students will understand the main activities that will need to happen to support a start-up business and what the key factors are to consider when starting up a business. Understand how and why customer segmentation is used and how to target a customer market. They will also develop an understanding of how to attract and retain customers, the techniques to use when developing products and how to investigate what makes a product viable.

Unit R065 – Design a business proposal: in this unit, students will develop skills and knowledge to design a product proposal to meet a business challenge scenario. Students will be able to identify a customer profile, develop market research tools and complete research for their product.  Students will use their outcomes from research to design ideas, gain feedback from peers and complete financial calculations to determine whether their proposal is viable.

KS4 Assessment:

All students who follow this course will be given home learning weekly.  Wider reading is always useful either from the websites offered, the textbook or as directed by their classroom teacher.

All Students must complete the core units. The qualification is graded at Pass, Merit and Distinction. This is a 120 guided-learning-hour qualification. 40% of the qualification is externally assessed, 60% of the qualification is internally assessed where students are required to complete a series of assignments.

In the Summer Term, each student in year 10 will sit a formal, internal exam which will consist of all elements taught in R065 Enterprise and Marketing Concepts.  Appropriate preparation in the form of revision should be taken seriously with sufficient planning and organisation to ensure each student fulfils their potential.

Unit R064: Enterprise and Marketing concepts

1-hour 30min written exam 80 marks (120 UMS)

  • Part A – comprising of 16 multiple choice questions
  • Part B – comprising of short answer questions and extended response questions

Unit R065: Design a business proposal

OCR-set assignment 60 marks (60 UMS)

Assignment consists of designing a product proposal to meet a business challenge scenario. You will conduct market research, generate product design ideas, work collaboratively to evaluate the designs then complete financial calculations to determine if your proposal is viable.

Examination Board :

OCR

Course Specification:

Specification code: J819 Enterprise and Marketing Level 1/2 Certificate

Qualification obtained:

Cambridge National Level 1 / 2 Enterprise and Marketing

Useful Websites:

www.edexcel.org.uk                              

www.bbc.co.uk/schools/bitesize

http://qualifications.pearson.com/           

http://www.businessed.co.uk/      

Useful Reading Material:

Cambridge National Level 1/2 Enterprise and Marketing Student Textbook

Author: Tess Bayley, Leanna Oliver

ISBN: 9781510456761

Publisher: Hodder Education

BTEC Tech Award in Enterprise

Over the course Tech Award looks at enterprises in a consumer society and focuses on how they operate, the key concepts and principles related to success in the world of business and the skills needed to work in business. 

Deadlines

Deadlines will be given to students to submit their work onto SharePoint.  After work has been marked students are given a two-week window to improve and re-submit any alterations.  This work must be completed in their time; students will not be allocated any lesson time.

Components:

Component 1 – Exploring Enterprises

Component 2 – Planning for and Running an Enterprise

Component 3 – Promotion and Finance for Enterprise 

Year 11 

Autumn Spring Summer

Component 1:

  • Investigate the factors that contribute to the success of an enterprise

Component 3:

  • Promotion
  • Financial records

Component 3:

  • Financial records
  • Financial planning and forecasting 

Revision and Exam

Component 2:

  • Planning and pitching a micro enterprise activity

Reviewing enterprise pitch

Component 1: as a continuation from year 10 you will You will explore why enterprises are successful, looking at the impact of factors both inside and outside the control of the enterprise, and investigate ways in which situational analysis can be used

to support decision making. You will also discover how the success can be monitored in an SME. This component will give you an understanding of the factors that contribute to a successful enterprise. You will develop transferable skills, such as research and data analysis.

Component 2: in this component you will use the research and knowledge gained form component 1 to develop realistic Enterprise idea. Using your entrepreneurial characteristics and qualities you will plan how to set up a successful enterprise and then pitch your idea. You will have the opportunity to gain feedback and comment on other ideas. Skills you will develop include problem solving, researching, communication and self-reflection.

Component 3: in this component you will assess and analyse financial information. You will investigate cash flow forecasts and statements, exploring the effects that positive and negative cash flow can have on an enterprise, and suggesting ways to improve them. You will consider the different elements of the promotional mix in order to be able to identify target markets and put forward strategies that enterprises can use to increase their success in the future. You will develop skills in analysing information and giving advice for a specific purpose.

KS4 Assessment:

All students who follow this course will be given home learning weekly.  Wider reading is always useful either from the websites offered, the textbook or as directed by their classroom teacher.

Students are required to complete and achieve all the components included in the qualification. The qualification is graded at Level 1 / 2 Pass, Merit and Distinction. This is a 120 guided-learning-hour qualification, 40% of the qualification is externally assessed, 60% of the qualification is internally assessed where students are required to complete a series of assignments. After work has been marked students are given a two-week window to improve and re-submit any alterations.  This work must be completed in their time; students will not be allocated any lesson time.

In the Spring Term, each student in year 11 will sit a formal, external exam which will consist of all elements covered in Component 3.  Appropriate preparation in the form of revision should be taken seriously with sufficient planning and organisation to ensure each student fulfils their potential.

Examination Board :

Edexcel

Course Specification:

Pearson BTEC Level 1/Level 2 Tech Award in Enterprise

Qualification obtained:

BTEC Level 1/Level 2 Tech Award in Enterprise

Useful Websites:

www.edexcel.org.uk                              

www.bbc.co.uk/schools/bitesize

http://qualifications.pearson.com/           

http://www.businessed.co.uk/      

Useful Reading Material:

Revise BTEC Tech Award Enterprise Revision Guide

Publisher: Pearson

Author: Steve Jakubowski

ISBN: 9781292245607

BTEC Tech Award Enterprise Student Book 2nd edition

Publisher: Pearson

Author: Helen Coupland-Smith,Catherine Richards,Andrew Redfern

ISBN: 9781292279343

 

Additional information:

To be confirmed

Park High School

Thistlecroft Gardens, Stanmore,
Middlesex, HA7 1PL

Headteacher:Mrs Colette O'Dwyer

Email:info@parkhighstanmore.org.uk

Phone:020 8952 2803

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